Google and Meta Ads for Tourism Businesses
While having quality content is essential, it is useless if you don’t put it in front of the right potential new customers.
We help tourism businesses get noticed online with Google and Meta advertising. We research your target audience and craft a campaign with the purpose of reaching the right people at the right time, that want and need your business.
How we run high-performing tourism ad campaigns
What will it look like to work with us?
Define Goals
We start by understanding your goals and ensuring everything aligns with your brand’s values and vision.
Identify Target Audience
We define your ideal customers, where they are, their interests, and what motivates them to act.
Ads Creation
Using storytelling, visuals, and attention-grabbing hooks, we develop ads designed to drive results.
Campaign & Budget Planning
We map out where ads will run, define the budget, and structure the campaign for ROI.
Launch & Manage
We activate campaigns, monitor performance, and manage them to deliver the best results possible.
Optimize & Report
We improve the ads using data and provide you with clear reports on the outcomes.
Instagram & Facebook ads for travel and lifestyle brands
With over 6 billion active users combined, Facebook and Instagram are where your customers are, scrolling, engaging, and ready to book their next experience.
Organic reach is invaluable but limited, and without a strategy to get your offers in front of the right people, you’re leaving money on the table.
Paid ads allow you to laser-target your ideal audience based on their age, location, interests and behaviours. We make sure your brand is fresh on their minds, so when they are ready to take action, they choose you.
We can either recycle your existing media, or we can create fresh content for you at an additional cost.
Google ads for high-intent adventure seekers
When people want something, they Google it*. With over 8.5 billion searches every day, Google is where buying decisions start. If your business isn’t showing up at the top, your competitors will.
Google Ads put you right in front of people actively searching for what you offer. Whether that’s “surf lessons near me”, “boat tours in Lisbon“ or ”diving school Bali”. These are high-intent users ready to take action, and Google lets you target them based on keywords, location, device, demographics, and more.
It’s not just about visibility, it’s about showing up at the exact moment your customers are looking for you.
More on travel search behaviour: think with Google
*Or ‘ChatGPT it’. Google has long been the go-to place where intent meets action, but with the rise of AI, the landscape is shifting toward curated discovery. Smart businesses can still position themselves to be discoverable through ChatGPT. To reach customers searching via ChatGPT, you need to become the answer — not just advertise one.
Ready to grow?
Got questions, need feedback, or just exploring ideas? Drop us a message or book a free discovery call — we’ll help you find the right strategy for your tourism or ocean business.
At Wander Desk, we take the time to understand your real needs and craft tailored strategies that deliver measurable results.