Web Design for Tourism & Service Businesses
At Wander Desk, we create fast, modern and SEO-optimised websites for tourism, ocean, and service businesses. From surf schools and dive centers to charter companies and marine NGOs, we design websites that drive traffic, reflect your brand, and convert visitors into loyal customers.
Web development for salty brands
Your website is your hardest-working team member — available 24/7, always making a first impression.
We understand the value of good UX in your sector: your clients don’t want to dig around for information or click endlessly to book. We design websites that are easy to use, easy to love, and built with purpose, for tourism and service businesses.
After our initial call, you can expect a first draft within 1-2 weeks (more details in our FAQ).
Step 1 – Initial call & concept development
We ask how your business operates, what the site should do, and what materials you already have.
Step 2 – Two-phase approach
Phase 1: the 1st phase focuses on the look and feel. At the end of phase 1, you'll get a draft of the website with placeholder text and images. At this point you can start thinking about copywright and content.
Step 3 – Two-phase approach
Phase 2: in this phase, we add your copywright content and finalize functionality.
Step 4 – Activating your site
We launch your website and submit it to Google with essential SEO in place.
Step 5 – Maintenance & ongoing support
We keep your site updated, secure, and running smoothly with optional maintenance plans.
Clean design & intuitive UX
A layout that feels effortless to navigate and reinforces your brand identity.
Mobile-first, fully responsive build
Most of your visitors are on their phones — we prioritise mobile, down to desktop.
Fast speed-optimised
We prioritise speed over appearance – to optimise your search engine ranking.
SEO & Google Search Console setup
We register your site on Google, set up an XML sitemap, optimise key tags, and help it get discovered.
You're in control
You’ll get login credentials to update your site content safely in the backend (WordPress)
Secure and encrypted
All our offers ensure website security (HTTPS) through the implementation of SSL certificates.
Booking engine integration
Offer clients to book directly on your site — own your customer relationships, keep visitors on your site longer and maximise your revenue.
Social widgets
e.g. Instagram last posts, Google reviews, Facebook feeds.
Multi-language setup
A native English translation is included in each of our offers. Additional translations into Portuguese, French, Spanish and German, are available upon request.
Local SEO and presence management
Optimisation of your business listings (Google, TripAdvisor, Facebook, etc.) to boost local visibility and attract more customers.
Domain and hosting
Domain registration or domain migration. Website hosting options.
Other tools or features?
Just ask — we’ll advise what fits your goals.
Frequently asked questions
Of course! After all, it’s your website.
You will have the login details and we will brief you on how to make changes. Being able to update and change the website on your own is a great reason to have a WordPress website. Don’t worry, we simplify the edit platform so you can easily edit text sections and images without breaking anything. And if the worse happens – we have backups 😉 .
Upon final payment, we give you access and show you around the backend of your website and how to make changes (including updates).
Definitely you can build your own website. With all the tools and free online knowledge out there, anyone can build a website these days.
But we believe that your clients get a lot more value from the work that you do. The same applies here: our responsibility is to have the expertise and complete your website efficiently so you can do what you do best for your clients.
After our first call, you can expect a price proposal within 1 day. The price will vary based on how many pages you need and what type of functionality you want. We have a base price for a lading page + header + footer and from there, you can expect 100-300€ per additional page based on complexity and add-ons. You can also let us know your budget, and we’ll work on an offer accordingly.
We request a 50% deposit upfront.
We handle the hosting of your website on our side, in highly available eco-servers in Switzerland. This also means you can cancel your current hosting and let us manage your website and its hosting 100% (we can perform hosting transfers for a fee).
As for the domain name, we suggest you purchase this (e.g. GoDaddy – ~€10–€20/year) in your name so that you have full control and ownership over your website.
We look at your content, your competitors and the industry in general. We then build up the first version and send you the link. From that point onwards we begin an iterative feedback based process until everyone is happy with the end result.
The standard time line varies greatly depending on what exactly you need to have done. There are many factors to take into account, to name but a few – the size and complexity of the project, the speed at which content is given, and speed at which revisions are given back.
After our initial call, you can expect a first draft within 1-2 weeks.
You do! It is best if the majority of the content comes from you as who knows your business better? We are always happy to give title suggestions and alternatives for SEO purposes.
If you are looking for quality photo and video content optimised for website, we are here for you.
An invisible site does not convert. That is why our offer includes basic Search Engine Optimisation features, so your site is indexed and discoverable by Google users.
You will have access to Google Search Console, so you can track the performance of your website.
Typically, during the first 6 months after your website is live, for a small monthly fee, we offer unlimited revisions. This because there is always a lot to change in the early days of your website. During this period, we also train you on how to navigate the backend of your website and make changes yourself. After this 6 months period, revisions are charged on an hour-basis.
Of course if there are some minor changes and cosmetic revisions or text/image replacement change requests we don’t consider as feedback revisions. We try to be as flexible as we can.
Ready to grow?
Got questions, need feedback, or just exploring ideas? Drop us a message or book a free discovery call — we’ll help you find the right strategy for your tourism or ocean business.
At Wander Desk, we take the time to understand your real needs and craft tailored strategies that deliver measurable results.